Business Opportunity – Choosing a Proven Marketing System can be the Surest Road To Online Profits

Published: 10th January 2012
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Have you been working on your own business opportunity and you need a simple, proven system that is easy to follow so you can make money faster, easier and boost your chances for success as well?

As you probably already know, 95% of those who attempt any business opportunity usually fail. Even if they work hard and apply themselves they still usually fail. The good news is that by having a simple, duplicatable system in place you are far more likely to succeed!

Take a franchise for example. It is usually a simplified, duplicatable pattern for success. A system that is proven to work and is used by countless others. Fast food franchises are a classic example of this.

THE DINNER NAPKIN - Here is a simple formula that many successful info-publishers are using today to run and maximize their online business.

Originally it was introduced and explained at a marketing webinar. A multi-millionaire asked someone to draw out their business on a dinner napkin that was lying on the table.


The person’s reply was “I can’t. My business is too complex.” The multi-millionaire responded “If you cannot draw your business out on an ordinary dinner napkin, then your business is way too complicated because making money is easy”.

Let’s face it, any complicated daily activities are just that – too complicated and doomed to failure in many cases. Why? Simply because in time it will wear you out because it is too confusing of a work load to duplicate for maximum profits.

The dinner napkin formula is simple, five-step sales and marketing model that starts with a LEAD-IN OFFER.

Step 1.) You start with a free, high-quality product that people are willing to pay shipping and handling for. You choose something people would normally be willing to pay $47 or more for, like moneymaking information. $7.95 is an ideal amount to ask for to ship the product to the person’s door.

Offering a free, high-value CD-ROM converts better that selling a $47 digital or physical product up front. The method used here is that it appears you are NOT trying to sell something. The prospect’s defenses stay down. And they get into what is called ‘a buying mood’ while paying shipping and handling for the free CD.


People love to buy but they hate to be sold to. The free offer lowers people’s defenses, builds trust and brings on the buying mood while they pay just shipping and handling to get their free product.

CONTINUITY PROGRAM

Step 2.) At this same moment the customer is paying shipping for the CD-ROM, you incorporate an offer that is designed for recurring monthly income (a pre-checked, optional monthly newsletter for example) Again, focus on delivering great value. The ideal residual income price is anywhere from $20 - $29.95/mo.

IMMEDIATE INCOME

Step 3.) Next, you need to have a high converting upsell product. You offer it BEFORE the customer completes their shipping and handling payment but AFTER you get their credit card.

You can even offer multiple upsells (one after the upsell order is placed). These upsells should be relevant to the initial offer and can be priced anywhere from $50 - $500.

This is how you get paid instantly using your 5-step system. Upsells are usually super low-priced deals too good to pass up. You can offer a series of upsells until the customer finally loses the buying mood.

BIG TICKET ITEM

Step 4.) The next part of your 5-step system is to offer a high-priced product that sells for $397 or more. For this part you need something that is high quality and high converting. Something your best customers can afford. An expensive info-product like a study course or seminar materials could do well.

Most people cannot give this kind of value. The ones that do will normally use a call center to close sales. Call centers supposedly require you to have a minimum of 500 to 1000 leads. They usually only work with top lead-generating marketers.

The good news is that you can always make the calls yourself if you are comfortable with that. Some people order only because someone actually took the time to call them anyway. This could be the magic touch for your business opportunity!

DUPLICATION

Step 5.) This brings in the most important element – DUPLICATION. Using ‘affiliates’ greatly multiplies profits. You want to have a simplified system in place that makes it easy for others to make money with too. Affiliates can bring you new customers. Those new customers can eventually become your affiliates as well. You see - making money IS easy!

Lee Cusano has been in business since 1995 and specializes in the house painting industry. If you are looking for a fun, easy business opportunity please visit his site to find out how you can make $500 a day or more painting stars on ceilings: http://Star-Mural.com

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Source: http://leecusano.articlealley.com/business-opportunity--choosing-a-proven-marketing-system-can-be-the-surest-road-to-online-profits-2403891.html


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